About

AI systems born in customer service

Gem CX designs, deploys and operates AI systems for e-commerce customer service. It was founded in Rennes by Fabien Monnier, after ten years in e-commerce customer service: first leading a customer service department, then working alongside 20+ companies on their CX and automation projects.

Fabien Monnier
Fabien MonnierFounder, Gem CX

Customer service first

Three years leading a support team through more than 60,000 conversations a year. The hard parts of an AI system, clean handovers and knowing when to stay quiet, come from there.

The tools before the system

Years building custom applications for support teams, one problem at a time. The Gem CX system brings those pieces together, written for your own tools rather than dropped on a help centre.

Hard cases already solved

Reading a prescription from a photo. Finding a product from a photo of a living room. Recovering the real tracking number hidden in a secondary field. Each was built for a real case, and your system gets the ones that match yours.

One accountable partner

Gem CX designs, runs and answers for the system end to end, for teams in Europe, the United States and Canada.

The founder's path

From a first customer service role to founding Gem CX, by way of leading a customer service department and 30+ consulting projects.

The path, step by step.

2016

ERP implementation at a startup: Odoo deployed to bring sales, inventory, logistics, HR and accounting onto a single platform, from process mapping to rollout.

2017

First customer service role, at an e-commerce brand in Amsterdam: 5,000+ customers supported, 90%+ "excellent" ratings on chat.

2019

Customer Service Manager: 60,000+ conversations a year, a team of 11 recruited and trained in-house, Trustpilot rating raised from 3.8 to 4.6/5.

2022

Independent customer service consultant: integrations between helpdesks and business tools, AI routing, automations, custom internal tools. 30+ projects for 20+ companies across retail, e-commerce, pharma and fintech.

2026

Founded Gem CX, which builds and runs custom AI customer service systems for established e-commerce brands.

See what the system would do on your catalogue

Request a demo